French Pedigree Dog Food Commercial

Great recent French commercial for Pedigree Dog food. This commercial is packed with lots of fun adjectives describing different dog personalities. The commercial also does a lot with the word tous (everybody or all). Frenchtoday.com has a wonderful blog post explaining the word tous.

commercial text and translation

• Tous les chiens, les frileux, les audacieux, les grands sportifs, les grands gourmands, les touts foux, les touts calmes…
  All dogs, the faint-heated, the bold, big athletes, big eaters, the crazy ones, the calm ones…
• Tous les chiens méritent une alimentation de qualité.
  All dogs deserve quality nutrition.
• Aujourd’hui Pedigree met la nutrition professionnelle à la portée de tous avec ses nouvelles croquettes Pedigree Vital Protection.
  Today Pedigree is putting professional nutrition within everybody’s reach with its new Pedigree Vital Protection dry food.
• Nouveau Pedigree Vital Protection, tous les chiens méritent une nutrition professionnelle.
  New Pedigree Vital Protection, all dogs deserve professional nutrition.

vocabulary and grammar of intesret

• Tous les chiens. This is tous les + noun, meaning all of a specific noun. Tous les garçons – all the boys, or simply all boys.
• frileux (adj.) – translates to fearful, timid, unadventurous, timorous, faint-hearted.
• audacieux (adj). – translates to daring, bold, audacious.
• les grands sportifs – here grand (adj.) doesn’t mean big in its traditional sense. This is big as in “a big eater”.
• gourmand (adj.) – translates to big eater, likes to eat a lot or greedy for food.
• tout fou (adj.) – This means crazy but with a strong emphasis. Il est tout fou! He’s nuts!
• mérieter (v.) – means to deserve. It’s followed by de. Nous méritons de gagner. We deserve to win.
• alimentation (n.f.) – translates to diet, nutrition, eating and drinking, feeding, food and groceries.
• à la portée de quelqu’un – expression meaning within somebody’s reach or grasp.
• à la portée de tous – tous here means everybody or all (in this case, all dogs). Pronounce the -s.
• croquettes (n.f.) – noun for dog or cat biscuit or dried dog or cat food.